The appointment of new CEOs often involves a change of strategy in large organizations. How strong these are? Prof. dr. Hutzschenreuter from the Technical University of Munich investigated and made...
Posted by | 3. May 2018
Sustainability of companies not only serves the responsibility, but can be a sales turbo. According to studies, up to 40% of Germans are willing to spend more on a product...
Posted by | 2. May 2018
If we want to deliver important messages, we should come across sovereign. Only then will our content be optimally received and retained by the audience. But especially in important or...
